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"We didn't know a competitor bought and was using one of our trademarked brand names as their web address!" "Our site isn't listed with the search engines?!" "Your keyword research showed me that I was focusing on the wrong terms for my website!" This is the type of feedback we routinely hear from clients in response to our eDiscoverSM findings.
Effective, competitive websites are the result of discovery and planning—an often overlooked critical step. The Borns eDiscoverSM process ensures that our customers' sites feature more than exceptional graphic design and writing; Borns websites are relevant to a variety of users, optimized for search engines, and 'future-proof' to accommodate additional development phases. Read more about Borns' approach to website development and scope of services.
eDiscoverSM takes into account:
- your existing site
- competitive websites
- keyword research
- directories and search engines
- stakeholders' input
Sites redesigned by Borns have seen traffic triple, thanks to the addition of fresh, pertinent content, a more user-friendly interface, search engine optimization, and other critical improvements.
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